Hiya!

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I’m Courtney, Founder of Tag Operations. After over a decade in the startup world, I saw too many smart, scrappy teams get buried under messy systems, unclear processes, and duct-taped tech. I started Tag Operations to change that!

Our mission is simple: help growing businesses build operational foundations they can actually rely on. We bring the structure, tools, and talent to get your systems working the way they should—without wasting time, budget, or your team’s energy. And we do it while empowering leadership with real insight into where time and money are slipping through the cracks.

We believe in being intentional, open-minded, and honest—with our clients, with ourselves, and with the systems we touch. We don’t believe in bloated solutions or ego-driven consulting. We listen deeply, implement thoughtfully, and document everything so you’re never left in the dark.

At the end of the day, we’re here to help you run a business that’s not just efficient, but truly sustainable—for your people, your clients, and your peace of mind.

Tag us in and let’s build something that works!

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Meet the team!

Our Tag Ops team is a dynamic group of experts dedicated to operational excellence. With diverse backgrounds, we bring a wealth of knowledge to every project. We're committed to tailoring solutions to your specific needs, from high level strategy to in the weeds execution.

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Courtney Walters

Founder & Operations Partner

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I lead Tag Operations, an outsourced ops team that helps companies build clear, scalable systems and workflows. We support businesses as they grow, prepare for major transitions, and navigate acquisitions by making operations more structured and reliable. I have a fiery passion for helping small companies strategize and stay organized amongst the chaos of scaling. In my spare time, I enjoy hiking around the Bay Area, playing dnd and strategy-based RPGs, and spending time with my family, friends, and partner.

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Kekoa Maglipon

Operations Associate

Linked In

I’m part of the team at Tag Operations, where I focus on helping turn messy, time-draining processes into systems that actually work. I’m especially interested in how thoughtful structure and clear documentation can make day-to-day work smoother and more sustainable for growing teams. I enjoy digging into the details, spotting inefficiencies, and helping build solutions that are both practical and easy to maintain. My approach is grounded in being intentional, collaborative, and honest about what’s working, and especially, what isn’t. I value systems that support people, not overwhelm them, and I aim to contribute to work that creates clarity and momentum. Outside of work, I enjoy cycling around San Francisco, creating art, and gathering all of my family and friends around a cooked meal!

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